I was tasked by one of our beloved clients, TestOil, to build an iOS & Android (and Windows Phone) friendly web application to help diagnose equipment failure for the energy industry. Web applications are a fantastic, cost-effective method to expand branded content. The beauty lies in the ability to create cross-platform content that looks great on any device and OS. As more and more users move away from browsing on a computer, the importance of having responsive web-content has never been higher. HTML 5 apps are easier to design than even a standard webpage, given that mobile users less frequently use out of date devices and browsers that typically plague web designers. Most smartphones have a 2-3 year life span before the screen shatters or the handset has been plunked into the toilet so many times that a field of dry rice couldn't save the internal components.